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Website Design and Its Effect on Search Engine Optimization

Google tells the world very little about how it ranks websites, at least not directly.

Are Backlinks Still Important in 2018?

The simplest definition of a backlink is: a different website that points to your website.

Internet Marketing, Search Engine Optimization

On-Page SEO vs Off-Page SEO: What’s the Difference?

Both groups are necessary for a cohesive SEO strategy. Doing one without the other can possibly lead to results, however, it will take more time and effort to see those results appear.

Internet Marketing, Search Engine Optimization

The Best Way to Read Google Analytics in 2018

One of the benefits of Google Analytics is the massive amount of website data offered, but having so many data to review can also be a hindrance to time management.

Blogs with Videos, Search Engine Optimization

Should I Worry About Google’s Algorithm Updates?

Make no mistake, an algorithm update has the potential to dramatically reduce traffic to a website, and in extreme circumstances, to remove the website from Google’s index altogether.

Ecommerce, Internet Marketing, Search Engine Optimization, Web Design, WooCommerce, WordPress

Why Major Media Companies Choose WordPress

The U.S. media industry is massive, and its revenue is expected to grow 5.1% over the next few years, with digital channels leading the charge.

Internet Marketing, Search Engine Optimization, Web Design

Five Benefits of a New Web Design for HVAC Companies

Don’t wait until the breaking point, be prepared and commit to updating your HVAC company website this year.

Internet Marketing, Search Engine Optimization

SEO Fundamentals: A Beginner’s Guide to Search Engine Optimization

When you select a building for your business, what do you look for? You probably want to be in a high traffic part of town. You want good visibility from the street. You’ll craft a large sign to catch people’s attention, and you’ll select a clean and attractive-looking building that captures the spirit and brand […]

Search Engine Optimization

To HTTPS or Not to HTTPS. That is the Question

It’s a technical question. But one you need to understand and answer. Do you get an SSL certificate and convert your site to HTTPS or not? Before you answer, you need a bit of education. In 2014, Google announced a call to secure all web traffic and encourages all website owners purchase SSL certificates and […]

Why You Need An Annual Website Audit - Houston Web Design Agency

Search Engine Optimization

Why You Need a Website Audit Annually

A good website is like a sports car. You can’t just build it and leave it in the garage. You must put gas in it, change the oil, pass inspection, and keep the fluids topped off or it won’t run smoothly. Many business owners wonder why their web traffic and conversions decrease over time. Just […]

Search Engine Optimization

What is Domain Authority and How Does My Website Get It?

Domain Authority is a vital metric, both in the digital world and in the real world. Learn about what is is, how it’s determined and why it’s so important.

Search Engine Optimization

Why Citations are Critical for Local SEO

Citations are mentions of your business or website on other webpages, typically without a link back to your site. Learn why they are important to local SEO.

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