Twitter is a universally utilized social media platform that is known for its distinguishable “favorite” button–which takes form as a small star. The favorite button, or “fav” is it was more frequently nicknamed, acts as a means for users to acknowledge agreement, support, laughter, and, occasionally, albeit ironically, malice.
Millennials are a diverse and ambiguous group, with an undetermined age range from early-80s babies to those born in the early 2000s. Millennials cling to technology as a means to communicate and socialize, as well as function in society as people in the workplace and school. When it comes to getting their attention, the internet is your best friend.
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