Web Design, WordPress, Magento, WooCommerce, SEO, and Digital Marketing Articles

The Other PPC – Pay-Per-Call Campaigns

Drive more calls to your business when you use pay-per-call advertising. Learn what it is, how it works, and why your Houston business should give it a try.

List of Google Search Command and Shortcuts

Internet Marketing

List of Google Search Commands and Shortcuts

With so many things to search for, using a few different Google search commands and shortcuts can make it easier to find what you’re looking for.

How to Improve Email Response - Houston Web Design Agency

Internet Marketing

How to Improve Your Email Response Rate

So how can you improve your sales outreach and ongoing customer service emails to engage and actually receive a response? Read to find out!

Search Engine Optimization

Why Citations are Critical for Local SEO

Citations are mentions of your business or website on other webpages, typically without a link back to your site. Learn why they are important to local SEO.

PPC, Search Engine Optimization

CRO – What it is and Why Your Website Needs It?

Because there aren’t nearly enough acronyms in the digital marketing biz (SEO, CTA, CRM, or PPC anyone?) let’s throw one more in the mix: CRO – Conversion Rate Optimization According to Hubspot, CRO is: “the process of creating an experience for your website visitors that’ll convert them into customers.” Or, to put it another way, […]

Search Engine Optimization

What is a Backlink

When you want more people to find your website through search engines like Google, many experts or articles will suggest getting backlinks as a strategy. We’re going to explain what a backlink is and how they can help out your website. What are Backlinks on a Website The simplest definition for a backlink is: a […]

Internet Marketing

How to Build a Basic Internet Marketing Plan

Let’s talk Internet Marketing Plans. If you don’t have one, you really should get one. There is just no escaping it in today’s digital age. Image Courtesy of Moz.com Even strictly brick-and-mortar stores can benefit from maintaining an online presence. But simply throwing up a website or starting a Facebook page won’t get those clicks […]

Search Engine Optimization

How Location Affects Local SEO

Google is giving more and more ranking strength to proximity over traditional search ranking factors.

Internet Marketing

How to Use PPC to Amplify Your Brand

Boost your brand awareness by using these tried and true pay-per-click marketing tactics.

Search Engine Optimization

10 Common Mistakes To Avoid On Your Blog

The goal of a blog is to increase traffic and engage visitors. Prevent these 10 mistakes from happening on your company blog.

10 Professional Networking Tip for Houston Business Professionals - Houston Web Design and SEO Agency

Community

10 Professional Networking Tips for Houston Business Professionals

Networking is more than just collecting business cards. It’s about making meaningful connections with a variety of different people that can potentially lead to future opportunities. Here are 10 tips to help you get the most of professional networking events in Houston, TX. Get out of the office and to an event – To be […]